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Beyond <a href> — Auditing iframe, embed, sameAs, and JSON-LD Links That Other Tools Miss

Most backlink tools count tags and stop. They miss iframe embeds (where you sent third-party JavaScript), JSON-LD sameAs (your verified identity graph), schema contentUrl (your video proofs), and link-rel canonicals (your aliasing). We built a parser that catches all of it.

Open the tool →

What it captures

Source Why it matters
<a href> Standard outbound links — what every tool catches.
<iframe src> Third-party documents loaded inside your page. They run their own JavaScript and can rewrite their own contents. Trust each domain.
<embed src>, <object data> Older media containers. Often missed by SEO tools.
<video src>, <audio> sources Media URLs — frequently CDN-hosted, can change without you noticing.
<img src> + srcset + <picture><source srcset> Every image origin. CDN domains, third-party CMS hosts.
<script src> Third-party scripts — ad networks, analytics, embeds. Each one is a trust boundary.
<link href> by rel Stylesheets, icons, manifests, AMP, alternate, canonical, preconnect.
Open Graph + Twitter Card meta og:image, og:video, twitter:image, twitter:player.
Meta refresh The forgotten redirect mechanism. Still in use.
JSON-LD blocks sameAs, url, contentUrl, thumbnailUrl, image, logo, @id, isBasedOn, citation, license. The structured-data graph.

How to use it

  1. Open /tools/backlink-parser/ in your browser.
  2. Paste the URL you want to inventory and click Parse.
  3. Review the stats — pay attention to the Missing rel=noopener count (a security risk) and the Iframes count (each is a trust boundary).
  4. Scan top external domains — anything you do not recognize is worth investigating.
  5. Download the CSV for your records and copy the AI fix prompt to generate the cleanup checklist.

What to do with the findings

  • Iframes from unknown domains → either remove or sandbox (<iframe sandbox>).
  • External links opening in new tab without rel="noopener" → add the attribute everywhere. Without it, the destination page can read window.opener and redirect the original tab.
  • Affiliate links → add rel="sponsored". Honest disclosure protects rankings.
  • User-generated comment links → add rel="ugc". Tells Google not to pass authority.
  • Same-As URLs in JSON-LD → verify each profile links back to your site. Bidirectional verification is what makes sameAs work for E-E-A-T.

Companion tools

This tool pairs with Link Graph (site-wide topology), Internal Link Auditor (404 + redirect-chain detection), and Schema Validator (deeper JSON-LD validation).

Reference

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Last updated: April 2026