Now turn what you found into a change plan for this business. Use your answer above and live web search. Before recommending anything, read the business's own website: the home page, every service page, the about page, the contact page, and any town or location pages. If you cannot open the site, say so and stop. Rules for everything below: - Recommend only changes backed by something you found (a search result, a page, a listing), with the link. - Never invent facts, reviews, ratings, awards, prices, licenses, staff names or years in business. Where a fact is needed and you do not know it, write [CONFIRM: what the owner must check]. - No copy and paste town pages. A town page needs something real about that town: jobs done there, photos, reviews from customers there, travel time, local permits or landmarks. If the business has nothing real for a town yet, write "not yet" instead of a page. - Never suggest paying for reviews, offering rewards for reviews, filtering out unhappy customers, or posting reviews for the business. - Legal, medical, financial, privacy and accessibility rules are questions for the business's lawyer or compliance person, not instructions. - One set of facts: the business name, address, phone number and hours must read exactly the same everywhere. Part A. What the website says today. A short table: the services it names; the towns it names; every phone number on every page you read (flag any that differ); address; hours; whether each main service has its own page; whether each main town has its own page; whether it shows prices or price ranges; whether it shows reviews; whether each contact or quote form says where the information goes; who built or hosts the site, if the site says. Part B. The fixes, in this order. Skip any that do not apply and say why. 1. Facts that disagree. Each conflict between the website, the Google profile, the directories and what you found online: both versions, where each appears, and which one to keep [CONFIRM]. 2. Google Business Profile. The primary category that matches the main service, the services list, service areas, hours, and a copy-ready description (750 characters or fewer, no prices or links). Say whether recent reviews have owner replies. 3. Listings. Every site you relied on in the first answer where the business is missing or wrong: the exact listing to create or correct, most used first. 4. Pages. For each of the 5 missing searches from the first answer: the page to create or change, its address, a page title under 60 characters, an H1, a meta description under 155 characters, the 3 to 5 questions the page must answer, and the real details the owner has to supply [CONFIRM]. 5. Reviews. A short review request the owner can text and email to recent customers (no rewards, no conditions), plus two reply templates: one for a happy review and one for a complaint. 6. Structured data. One JSON-LD block for the business: the most specific LocalBusiness type, name, url, telephone, address, openingHoursSpecification, areaServed, and sameAs listing every profile you confirmed belongs to this business. No aggregateRating or review markup. Mark unknown values [CONFIRM]. 7. Answers for AI assistants. A short facts list (name, what it does, towns served, phone, address, hours, how to get a quote) that the website, the Google profile and an llms.txt file all repeat word for word, and an llms.txt outline: who the business is, its services with their page links, towns served, and how to contact it. 8. Forms. For each contact, quote or booking form: what it asks, whether the page says where the information goes, and whether the privacy notice names the outside services the page uses (booking, chat, analytics, ads). List these as questions for counsel. 9. Prices. If competitors you found publish starting prices or price ranges and this business does not, say which ones, and suggest a "starting at" line [CONFIRM]. Part C. A one-page plan. This week: facts, Google profile, the top 3 listings. Next 30 days: pages, reviews, structured data. Next 90 days: the remaining towns and listings, the facts list and llms.txt, then run the visibility check again. For each item: who usually does it (the owner, the web person, or either) and how to check it worked. Part D. Instructions for whoever edits the website. One numbered list of website changes, each with the page it goes on, the exact text or code to paste, and [CONFIRM] wherever the owner must supply a fact. If you can tell which builder the site uses (WordPress, Wix, Squarespace, Shopify, Webflow, Duda, GoDaddy or another), say where in that builder each change is made. Do not remove or rename existing pages; add redirects only if a page address changes.